|
communications tracking research
k2 designs communications tracking studies for their clients, such as Pre and Post advertising effectiveness studies, messaging direction analyses, new product resonance studies and market opportunity studies. We use both telephone and online methodologies and provide an insightful snapshot or long-term review of consumer perceptions and behaviours. Our creative planning and marketing experience allows us to provide the kind of insights that are relevant and actionable for strategists, product developers and creative professionals. And, we always get asked back. We have conducted national studies for clients like Clover Leaf Seafoods, Kijiji, NWT Tourism, Nunavut Tourism and Yukon Tourism. |
